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4-6Built for Success series.
These volumes chronicle the featured corporations' development from modest beginnings to global significance. This includes shining a spotlight on the personalities (CEOs, entrepreneurs) and controversies behind the businesses. The texts include detailed data about pricing, profit revenue, salaries, and other financial information that may interest budding businesspeople. The many photographs are a draw, but the too-small font is off-putting. Bib., glos., ind. Review covers these Built for Success titles: The Story of Apple, The Story of eBay, and The Story of Wal-Mart.